META has launched a new feature that will allow Facebook and Instagram users to share NFTs across both platforms.
Users can connect their wallets such as Rainbow, MetaMask, Trust Wallet, Coinbase Wallet and Dapper Wallet to post digital collectibles minted on Ethereum, Polygon and Flow.
Meta said: “As we continue rolling out digital collectibles on Facebook and Instagram, we’ve started giving people the ability to post digital collectibles that they own across both Facebook and Instagram.
“This will enable people to connect their digital wallets once to either app in order to share their digital collectibles across both.”
The tech company wants to make it easier for its users to share their NFTs by only requiring a one-time wallet connection on either Facebook or Instagram.
The user’s wallet will then be automatically recognized if cross-posting is enabled under account settings on either application.
The new feature will be available to some US users from Monday, August 29th.
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NFTs have gained traction on Twitter over the past 12 months, with users purchasing Twitter Blue to ‘verify’ their NFT ownership and turn their profile pictures into badges.
When NFTs are shared on Instagram or Facebook, both the artist and the owner will be automatically tagged.
Meta have gone hard on Web 3.0. Here’s a quick recap of what the tech giant has done in the NFT space so far:
March 2022: Mark Zuckerberg said NFTs are coming to Instagram.
May 2022: Instagram first started testing NFTs with select creators in May.
June 2022: Mark Zuckerberg included more people in that test and said NFTs are coming to Facebook soon.
June 2022: Facebook began showcasing digital collectibles with limited US-based creators.
July 2022: Meta launched NFT support on Instagram in 100 countries.
In May, Head of Instagram Adam Mosseri said Meta is exploring digital collectible sales so creators can have another avenue of making money.