CARL Runefelt, also known as ‘The Moon’ on social media, is a cryptocurrency influencer and investor.
But what is the story behind Runefelt?
Who is Carl Runefelt?
Carl Runefelt was born in 1994 and started his business career as a cashier at a grocery store.
He came across Bitcoin and cryptocurrencies in 2018 while researching ways to make money to escape his job.
Runefelt said: “I was working at a groceries store in Sweden.
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“I wasn’t very happy with my life, I thought it was a bit boring.
“I felt that I wasn’t doing what I was supposed to do.”
Runefelt soon started making YouTube videos to explain what he’d learnt about cryptocurrency, with a tutorial on CoinMarketCap’s site being among his first.
He started making money from sponsorships and affiliate deals, where Runefelt would earn commission every time a viewer clicked a link or created an account on a crypto exchange.
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Runefelt soon started making thousands of dollars a month on YouTube and invested that back in cryptocurrencies.
Runefelt has more than 1 million followers on Twitter and has the largest crypto analysis channel on YouTube with more than 550,000 subscribers from around the world.
Runefelt is now the founder of TheMoon Group, a collection of Crypto Companies ranging from peer-to-peer payments, gaming and crypto launch platforms.
He is currently serving as CMO and co-founder of KASTA, a payment app he created in early 2021. He said: “Payments should be dead simple, like sending an SMS.”
The Swedish businessman also featured in Forbes’ ’30 Under 30′ making waves in the media world.
Runefelt said: “I’ve personally invested in almost 400 crypto startups, because I am extremely confident that crypto will dominate the world in the future.
“It may take another decade before we see mass adoption, which means that there is still a unique opportunity to ‘get in early,’ and invest in many of those companies that will be a dominant factor in the world in the future.
“That’s why I have invested and co-founded multiple crypto entities; for me, it’s not enough to only bet my net worth, but my whole being is a big bet on crypto. I’m all in.”
Runefelt is also an active philanthropist and has donated millions of dollars to various charities, including Save the Children and World Vision.
Runefelt founded the Carl Runefelt Foundation, which focuses on supporting young entrepreneurs worldwide.
What is Carl Runefelt’s net worth?
Carl Runefelt is reported to be worth $1 billion.
He makes around $250,000 a year from his YouTube channel but the vast majority of his net worth comes from his cryptocurrency investments.
Runefelt is also an active NFT investor and purchased Cryptopunk #4626 for 249ETH (around $1 million at the time).
The Moon lives a lavish life in Dubai and documents it on YouTube. He recently purchased a Bugatti, a $1 million Jacob & Co watch and paid $80,000 for an 8-hour private jet flight.